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Focus on the wins. When I was only a few months into freelancing I pitched for a big contract that in my mind, I had no real hope of getting. Instead I got to interview stage, and whilst I ultimately didn’t get the job, I felt really good about the rejection. Why? First of all, I got to interview stage when I didn’t even expect a response. Secondly, following feedback I learnt that I’d been up against two long-established companies who could bring extra resources to the table. And finally, I made a new connection which has since led to another contract.

https://katefitzgeraldconsulting.com/2021/06/03/is-it-you-is-it-me